What is the Smart Investor service?

Smart Investor, the direct investing service from Barclays, is designed to help you make your own investment decisions so you can achieve your financial goals.

  • A cutting-edge service that makes investing easy
  • Simple pricing with no hidden charges
  • Tools, content and research that help you make smarter investment decisions
  • One home for your Barclays banking and investments
  • Investment accounts and opportunities to suit your needs.


Find out how our principles of investing can help you establish a solid foundation.


Explore our extensive range of investments or let us help you choose with our Funds List.

Research Centre

Helping you to make smarter investment decisions.

Open an account now

Start investing with an account designed to suit your needs. It's quick and easy to get started.

Remember the value of investments can fall as well as rise. You may not get back what you invest. If you’re not sure about investing, seek independent advice.

Investment ISA

Make the most of your tax-free ISA allowance before you invest anywhere else.

Investment Account

An easy to use account offering access to a wide choice of investments, with no limits on how much you can put in.

Key information

Have you confirmed your nationality?

Moved from Barclays Stockbrokers?

JPMorgan Multi Asset Trust PLC

The JPMorgan Multi Asset Trust PLC Initial Public Offering is open for applications.

Remember, Investments can fall in value and you may get back less than you invest.

More on this offer
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Give us your feedback

We’d love to hear how you’re getting on with Smart Investor so we can improve our service to you.

Transfer investments to us

It’s really easy to transfer existing investments and ISAs to us. You may save money and have access to a wider range of investments. Before you transfer, make sure that you don’t incur any charges or lose any benefits.


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